Learning Hub
The Growth Marshal Learning Hub is your forum for discovery and applied insight into AI Search Optimization. Here we break down complex ideas, like trust signals, schema engineering, and retrieval systems, into plain language and actionable strategies. From foundations to field reports, Learning Hub connects you with the tools, benchmarks, and frameworks shaping how answers surface in AI search.

Structured Data Mastery
Become a Samurai of the Semantic Era

Chunk Engineering 101
Content Architecture for 32k‑Token Retrieval Windows

What Are Embeddings?
Learn how embeddings define meaning for AI systems and enable content chunking.

Entity-Centric Architecture 101
The Guide to a Modern Framework

How Wikidata Enables AI Search Optimization Through Stable Entity Records
Learn the mechanics of creating, validating, and maintaining Wikidata items for reliable AI retrieval

Answer Shapes 101: How LLMs Prefer to Read
What are Answer Shapes and why do large language models depend on them?

Intro to AI Search Optimization
A Starter Guide to Discoverability in a Post-Google World